Monday, February 23, 2009
CITI SMITH BARNEY SCORES A
TOUCHDOWN
FOR FAMILIES IN NEED
BOCA RATON, FL – Monday,
February 23, 2009 - For almost 15 years, Diane Irving has worked
with her offices at Smith Barney to capitalize on the excitement
of the Super Bowl to raise awareness and funds for Boca Helping
Hands. This year’s SOUPerbowl at the West Boca Raton Branch #817
generated $1400 in monetary donations from employees in addition
to a large collection of non-perishable food items to help feed
the hungry through the non-profit organization’s Food Program.
Boca Helping Hands provides compassionate services to benefit
individuals, families, and children in the community during
times of need, emergency or crisis. “Without the support of
partners in the community like Citi, we would not be able to
serve the thousands of people that come to us every month,” said
Linda Gove, Executive Director of Boca Helping Hands.
SOUPerbowl festivities began with a Jersey & Jeans Day on
Friday, January 16, when the office announced that all employees
who donated $5 got to wear their favorite NFL team Jersey and
blue jeans to work that day. Branch Manager Nicole Rothenberg
noted that “Giving back to our communities is a fundamental
priority for Citi, and the volunteer efforts of our employees is
a key part of our strategy.”
On SOUPerbowl Friday before the big-game in Tampa between the
Pittsburgh Steelers and the Arizona Cardinals, raffle tickets
were distributed and a second Jersey and Jeans Day was
announced. This event helped to generate the bulk of the
donations collected. Each employee who made a donation received
an admission ticket to a special luncheon along with a chance to
win one of the eight raffle prizes given out that day with
drawings held every half hour. Food for the luncheon was
provided by the employees, who brought their favorite dishes for
all to share.
About Boca Helping Hands
-- For over 10 years, Boca Helping Hands has empowered
volunteers to touch the lives of people in crisis through its
various food and assistance programs. Boca Helping Hands
collaborates with other local non-profit organizations to work
together to provide access to resources and services that
educate and build self-sufficiency. Through its Job Mentoring
program, volunteer mentors help individuals improve their
chances of securing employment as well as obtaining better
employment for the underemployed. For more information about
Boca Helping Hands and how to donate or volunteer, visit us
online at www.bocahelpinghands.org or call 561.417.0913.
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Photos Attached
Photo 1: Citi Smith Barney employees who participated in SouperBowl collection.

Photo 2: Diane
Irving, VP of Wealth Management and Nicole Rothenberg,
Branch Manager delivering the big check to Boca Helping Hands’ food center
volunteers.
